Art-o-rama [Marseille] | 28.08.-30.08.2026
Art-o-rama is an international fair for contemporary art, held at the Friche la Belle de Mai in Marseille. Its main goal is to create a model for an international fair that provides a platform for young galleries and emerging artists. The focus is on experimental projects and presentations that go beyond traditional booths. The fair promotes direct dialogue between artists, gallerists, collectors, and curators.
Special Features:
A distinctive feature of Art-o-rama is its “salon model,” which encourages galleries to develop immersive and often site-specific presentations rather than just showing individual artworks. The fair is known for its careful selection of young galleries and experimental projects. There is also a section called “Editions & Multiples,” which focuses on artist books and editions, as well as a program of performances, discussions, and film screenings. Art-o-rama is considered an “artists’ and gallerists’ fair,” as it is based on a model dedicated to production and the discovery of new ways of working.
Target Audience:
Art-o-rama is aimed at a professional art audience, including collectors, curators, museum directors, and art critics interested in new developments and experimental positions in contemporary art. At the same time, it attracts a broader audience of art enthusiasts who want to experience an innovative and unconventional art fair.
History:
Art-o-rama was founded in 2007 and has since established itself as one of the most important and innovative fairs for contemporary art in France. From the beginning, the fair aimed to provide an alternative to the large, commercial art fairs by focusing on curated projects and a more intimate atmosphere. It has played a key role in positioning Marseille as an important center for contemporary art in Europe.
Location and Date:
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Location: La Tour, 3rd floor, La Cartonnerie, le petit Plateau, Friche la Belle de Mai. Pedestrian access: 41, rue Jobin, 13003 Marseille. Car access: 12 rue François Simon, 13003 Marseille
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Date: 28 – 30 August 2026
Image above: SISSI Club, Marseille, Art-o-rama 2024 © Margot Montigny


